What’s more, the U.S. healthcare system averages $1 trillion in administrative spending annually, representing roughly 20% to 30% of total healthcare expenditure in the country.

But the days of wasteful expenditures, overworked staff, and suboptimal patient care may soon be coming to an end. As fate would have it, healthcare institutions stand to be major beneficiaries of agentic AI, as it can be the transformative tool used to completely rewire their industry. Take these three different healthcare trailblazers, for example, who are using Agentforce — the agentic layer of the Salesforce Platform — ‌to reimagine the future of the healthcare industry with digital labour.

Transcend works to reimagine telehealth
An innovator in the wellness industry, Transcend provides telehealth diagnostics and treatment plans to support health and fitness goals. They target root causes with scientific solutions that are customized to individual patient needs.

As demand for remote health grew, especially over the pandemic, ‌Transcend experienced a surge in client enrollment. Service reps found themselves multitasking far too often — handling orders, inputting data, and navigating multiple platforms to retrieve client information from various systems. The patient spike also took away from the white-glove approach they were accustomed to providing. The provider quickly decided it needed a new, technology-driven approach to its operations and care.

• The Agentforce benefit: With Agentforce, Transcend will be able to meet demand 24/7 support with a limitless digital workforce. Its new agent-first approach will help its medical care clients start care immediately and keep up with it easily. Patients will be able to get immediate answers around a new treatment instead of waiting weeks to get a question answered in an appointment with their practitioner. Agentforce will help Transcend provide a premium, concierge-level experience that their clients expect.
• Taking action: Always-on agents will also help Transcend differentiate itself from competitors by providing convenient customer service. For example, existing clients can immediately search for medication and text Agentforce with any questions as they begin their treatment. Powered by the Atlas Reasoning Engine — the brain behind Agentforce — the AI agent reviews data, surfaces insights, and takes action in real time. Once treatment begins, daily communication with a wellness concierge via SMS is facilitated.

When clients ask about a drug interaction, for example, Agentforce will automatically validate information, such as dosage or lab results, to ensure it meets safety standards. From there, Agentforce will connect them with Transcend’s wellness experts. In the past, this process was done manually and could slow client care. But Agentforce will soon take action on eligibility confirmation, autonomously verifying if a client qualifies for a service or treatment by reasoning across all of this data. With Agentforce, Transcend expects to improve response times by an estimated 30% and support more clients, faster.

“Agentforce will enhance Transcend’s customer support, improving efficiency and making it easier for more people to access treatment,” said Brian Glass, Chief Information Officer of Transcend.

Precina Health dials in on specific treatment
Precina Health is another provider using Agentforce to improve the level of care it’s able to offer, especially for patients with type 2 diabetes. They do this through daily personalized support, targeting lifestyle factors like diet, exercise, and habits to improve outcomes faster.

• The Agentforce benefit: With the prevalence of diagnosed diabetes increasing across all age groups from 2021-2023, Precina needed scalable infrastructure to expand its diabetes care model. With Agentforce, the healthcare provider is now able to automate outreach, scale check-ins, and deliver life-changing care for improved outcomes. Supported by the agentic layer of the Salesforce Platform, Precina revolutionizes how the company delivers diabetes care. And by automating routine tasks and enabling 24/7 support, Agentforce frees providers to focus on high-impact intervention, while saving Precina an estimated $80,000 per year in administrative load.
• Taking action: Instead of a patient waiting months for a clinical visit to adjust a medication dose or review a new dietary habit, Agentforce works behind the scenes, tapping into Salesforce Health Cloud and Data Cloud to instantly access their medical records, lab results, and prescription history. It then uses that data — securely and in compliance with HIPAA standards — to deliver tailored suggestions, recommend incremental lifestyle changes, and even coordinate prescription refills. Agentforce will also expand payer coverage with autonomous outreach and allow Precina to train and coach clinicians faster and more cost-effectively.

A new age of healthcare  
Transcend and Precina Health chose Agentforce as their digital labour platform because it’s deeply integrated with Health Cloud and Data Cloud, a hyperscale data platform built directly into Salesforce that provides access to critical company data and metadata.

Using Agentforce, these healthcare leaders can seamlessly manage key processes from medication checks and pricing approvals to eligibility confirmation and even scheduling, allowing them to focus their attention on providing personalized support where it matters most, driving better outcomes for their patients.

For more on the future of healthcare, discover Agentforce for Health.

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Why it matters: This new research follows an August 2024 study published by Slack that found SMBs can lose valuable time to technology inefficiencies, uncovering a need for AI solutions that boost productivity.

One such example is reMarkable, a rapidly-growing Norwegian premium paper tablet scale-up that chose Salesforce’s Agentforce to scale their customer service operations. With Agentforce, reMarkable will be able to handle a soaring volume of customer inquiries, providing a white-glove experience at scale by proactively addressing common questions and seamlessly escalating complex issues to human agents. With humans and agents working together, reMarkable can quickly and cost-effectively scale customer service without compromising quality.

The Salesforce perspective: “AI and agents are reshaping what’s possible across business functions like marketing, sales, service, and commerce,” said Kris Billmaier, EVP, Salesforce. “SMBs adopting AI are seeing significant returns and doubling down on their investments. Their success is creating a blueprint for how small businesses can leverage AI, including Agentforce, a new layer on the Salesforce Platform that enables organizations to build and deploy autonomous AI agents, to drive growth.”

AI investments are a sign of growth
Today, 75% of SMBs are at least experimenting with AI, with growing businesses leading in adoption (83%). This gap appears set to widen — 78% of growing SMBs plan to increase their AI investment next year, versus 55% of their declining peers.

The different approaches reflect broader business priorities: while stagnant and declining SMBs focus primarily on customer acquisition, growing SMBs invest in improving the customer experiences and technology capabilities that drive sustainable growth.

SMB leaders who haven’t adopted AI may have a blind spot about its prevalence: While 80% of those using AI believe the technology is commonly used among their peers, only a third of non-users agree.

“AI is leveling the playing field between SMBs and larger enterprises,” said Billmaier. “Small and medium-sized businesses using AI see real returns across their operations, from improved efficiency to stronger customer relationships. Those who wait too long to invest risk falling behind as early adopters build their advantage.”

SMBs call AI a ‘game-changer’
SMBs with AI have a bright outlook for the technology: 78% say it will be a game-changer for their company. Already, 87% of respondents with AI say it helps them scale operations, while 86% see improved margins. The technology is transforming both customer-facing and operational functions, with top use cases including:

1. Marketing campaign optimization
2. Content generation
3. Automated recommendations for customers
4. Natural language search tools
5. Automated service chatbots

Service teams are also reducing case resolution times, while sales teams are using AI to automatically draft personalized prospecting emails and recommend next best actions for reps. Meanwhile, marketing teams are increasing conversion rates with AI-based lead scoring, decreasing unsubscribe rates through automated email lists, and more.

How leading SMBs maximize AI success
The research also identifies clear patterns in how successful SMBs approach AI implementation.

Data Foundation First
AI systems are trained on and continuously use data, so data quality directly determines results; inaccurate data can lead to harmful flaws. Seventy-four percent of growing SMBs are increasing data management investments, compared to 47% of declining SMBs.

“Some people don’t really understand how data is going to impact the business in the future,” said Dan Atkinson, COO & Co-Founder of Salesforce SMB customer MedLogiq. “It’s about how this data will be valuable to the company five years down the road. We want to make sure we’re not losing that information.”

Integrated Approach
When systems work together seamlessly, AI can access and act on data across the entire business, from sales and marketing to service and the back office. Compared to SMBs with declining revenue, growing SMBs are twice as likely to have an integrated tech stack (66% vs 32%), dodging the problems of siloed data and inefficiencies common to having many standalone applications.

Security and Trust
Security ranks as the top technology challenge for SMBs, reflecting the growing stakes of managing sensitive business data as SMBs expand their AI capabilities. This shapes their purchase decisions: 81% of SMB leaders say they would spend more on technology from trusted vendors.

The next wave: AI agents
The foundations SMBs are building today — such as data management, integrated systems, security, and trusted partnerships — also position these companies for the next wave of AI: agents that can learn, adapt, and take action across the business.

“When SMBs follow AI best practices, they’re not only optimizing their current technology. They’re also positioning themselves for the emerging era of AI agents, in which agents can execute work by searching for relevant data, analyzing this data to formulate a plan, and then actioning the plan — without human intervention,” said Billmaier. “SMBs that have built strong foundations are perfectly positioned to tap into solutions like Agentforce to augment their staff, scale their workforce, and lower costs.”

For more information, please read the full report.

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The new report highlights how forward-looking SMBs are using AI to drive growth amid the meteoric rise of autonomous AI agents. The key insights from the research include:

SMBs Embrace AI. Globally, 75% of SMBs say they are either experimenting with or have implemented AI, citing benefits to revenue, productivity, and customer experience.

• 87% of SMBs in the UAE are using or experimenting with AI.
• Top 3 SMB use cases for AI in the UAE: Predictive forecasting for sales, and lead prioritization (joint first place), and natural language search tools.
• 88% of SMBs in the UAE say AI increases revenue, compared to 91% globally.
• 64% of SMB leaders in the UAE worry their company will be left behind when it comes to AI, compared to 51% globally.

SMBs Grapple with Growing Tech Complexity. As technology offerings multiply and capabilities expand, SMB leaders face mounting pressure to effectively manage their tech stack.

• 57% of SMB leaders in the UAE say keeping pace with changing technology is challenging. This compares to 68% globally.
• 49% of SMB leaders in the UAE say there isn’t time to master all the tech their company uses, compared to 44% globally.
• 77% of SMBs in UAE say improving the quality of their data would increase revenue, compared to 80% globally.

Trust Is Paramount in the AI Age. Consumer trust is at its lowest point in years. SMBs are prioritizing reliable partnerships as they navigate a world of security risks and rapid technological change.

• 72% of SMBs in the UAE would spend more on tech from trusted vendors, compared to 81% globally.
•  Top 3 SMB concerns about AI in the UAE:  1. Security concerns / 1. Ethical concerns (tie) 2. Poor integration with existing technology.

“SMBs in the UAE are experimenting with AI, driven by a strong desire to stay ahead of the curve and use the technology to improve the way their organisations work while boosting customer services. However, like their global counterparts, many business leaders in the UAE are concerned about their ability to keep pace with the rapid development of AI, and particularly the security and ethical issues it can raise,” said Thierry Nicault, area vice president and general manager, Salesforce Middle East.

He added, “We look forward to working with SMBs in the Middle East to help them navigate the fast-changing technology landscape and ensure they are able to deploy AI in a safe, ethical and effective way.”

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Key insights from the research include:

Reps Struggle Finding Time to Meet Customer Expectations. Changing customer expectations is the #1 sales challenge worldwide, but it’s hard finding the time to connect.

• Sales reps in the UAE spend an average of just 27% of the workweek connecting with customers.
• 54% of sales professionals in the UAE say changing customer expectations are more of a challenge than last year; only 13% say it’s less of a challenge.

AI Adoption Surges, But Trust and Data Gaps Linger. Sales adoption of AI is climbing as teams push for productivity and personalization, but concern regarding integration, security, and customer distrust mean the technology’s full potential for the profession has yet to be seen.

• 75% of sales teams in the UAE have fully implemented or are experimenting with AI. An additional 22% of teams are evaluating the technology.
• The top sales benefit from AI in the UAE is forecasting accuracy.
• Top obstacle sales teams in the UAE encounter while implementing AI is insufficient human oversight.

Employee Retention Is Rising Globally. As labour markets tighten, sales employees are largely staying put. Globally, teams report 18% average staff turnover over the last 12 months — down from 25% in 2022. However, employee retention trends vary by region.

• 23% is the average estimated staff turnover rate in the UAE over the past year.
• 4% of sales professionals in the UAE are currently looking to change jobs.

Thierry Nicault, Area Vice President and General Manager, Middle East, Salesforce, said: “The UAE is surging ahead in its deployment of AI solutions, with the majority of sales teams now deploying innovative applications to enhance forecasting accuracy and deliver other benefits. The longer-term challenge will be successfully using AI to free up sales teams’ time and use the spare capacity to build stronger relationships with customers.”

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The company announced the launch of the generative AI fund at the 2023 edition of its developer conference, TrailblazerDX. Further, in a statement, the company said the fund would initially invest in four companies, including Anthropic, Cohere, Hearth.AI, and You.com. Each of them has demonstrated an ability to meaningfully transform application software and impact end users’ workflows using responsible and trusted development processes.

Commenting on the launch John Somorjai, EVP Corporate Development and Salesforce Ventures at Salesforce said “Salesforce Ventures has been investing in high-potential enterprise technology businesses for more than a decade, and these initial investments from the fund in generative AI companies fit squarely into that strategy.”

“We’re excited to partner with Salesforce to bring our trustworthy, conversational AI assistant Claude to more businesses in a responsible and ethical way. Anthropic and Salesforce share a vision for creating innovative technology that is rooted in safety, and we’re looking forward to introducing more useful AI services into the world,” said Daniela Amodei, President, Anthropic.

“Cohere is committed to empowering all businesses to build incredible products with world-leading language AI. We continue to pave the way for the broad adoption of natural language processing technology, providing every developer and enterprise with the ability to explore, generate, and search in a more natural way than ever before. We are excited to partner with Salesforce on innovative new applications to bring this technology to their enterprise customers,” said Aidan Gomez, Co-Founder & CEO, Cohere.

“Hearth AI is building a new category of next-gen products centered on agentic relationship management. We can’t be more excited to partner with Salesforce — the CRM category giant — to build a world where AI helps us understand and act on our networks, creating more matched opportunities and connection,” said Ashe Magalhaes, Founder, Hearth AI.

“We’re excited to partner with Salesforce Ventures in this new era of responsible generative AI. With our suite of generative AI apps and products, business users can accomplish more – find people across social media, summarize complex topics, and code in different programming languages, create novel copy-right free images, and write blogs and marketing copy with AI. We invite you to join forces with You.com as we continue to pave the way for the future of do-engines and enhanced productivity,” said Richard Socher, Founder and CEO, You.com.

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Net Zero Marketplace, built on Salesforce’s Commerce Cloud, connects buyers and ecopreneurs — environmentally-focused entrepreneurs who lead and drive climate action worldwide — offering a catalog of third-party rated carbon credits and a seamless ecommerce experience for purchasing them. Net Zero Marketplace also features a climate action hub where anyone — businesses or individuals — can learn about climate issues.

“The uptick in extreme weather events shows that no one is spared from climate change — we need smart climate solutions now,” said Suzanne DiBianca, EVP and Chief Impact Officer, Salesforce. “Businesses aiming to achieve long-term emission reductions can complement their efforts with high-quality carbon credits. Net Zero Marketplace brings together Salesforce’s values, technology, and commitment to ecopreneurs to accelerate climate action.”

Carbon credit projects go through a series of independent verifications against global standards. If they pass the verification process, the projects can issue carbon credits that can then be sold. Projects can include forest conservation, tree planting, wind farms, solar cookstoves, or better farming methods.

Partners bring innovation, scale, and ratings to trusted platform

Finding and verifying a carbon credit’s quality can be difficult and time-consuming. Net Zero Marketplace eliminates the uncertainty by aggregating and publishing third-party ratings for projects not locked behind paywalls or account registrations. This level of transparency helps empower organizations to determine which carbon credits are best for them.

New partners announced today include ecopreneurs who bring innovative, diverse projects to support decarbonization and trusted ratings companies with expertise in identifying projects that deliver real climate benefits.

At launch, Net Zero Marketplace will offer nearly 90 projects across 11 countries throughout Africa, Australia, Europe, Latin America, and the United States. Buyers will be able to see project descriptions, alignment with the UN Sustainable Development Goals, and, for many, official third-party ratings.

Net Zero Marketplace offers carbon credit purchase to any organization

Any organization can access Net Zero Marketplace and buy carbon credits. For organizations currently using Net Zero Cloud, Salesforce’s carbon accounting solution, the credits are also easily integrated into the platform and will be tracked against their current emissions. Buyers will also get updates on project progress, which will encourage reinvestment.

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Nearly three-quarters of respondents (73%) don’t feel equipped to learn the digital skills needed by businesses now and even more (76%) don’t feel equipped for the future. Despite 82% of survey respondents planning to learn new skills in the next five years, only 28% are actively involved in digital skills learning and training programs now.

The global digital skills gap
This gap is a concern – but it also presents an opportunity. With companies around the world rapidly transitioning to digital-first models, the demand for employees with digital skills has soared.

The Salesforce Index’s overall global score for digital readiness, assessed in terms of preparedness, skill level, access, and active participation in digital upskilling, is currently only 33 out of 100. The countries represented in the survey ranged from scores of 63 to 15, highlighting that while certain countries feel more digitally ready than others, there is an urgent need for global investment to close the digital skills gap and build a more inclusive workforce.

Everyday digital skills don’t translate to the workplace
Everyday skills such as social media and web navigation don’t necessarily translate to the core workplace digital skills needed by business to drive recovery, resilience, and growth.

More than two thirds of all Gen Z respondents (64%) say they have advanced social media skills — supporting the stereotype of digital mastery among the younger generation — but less than a third (31%) believe they have the advanced digital workplace skills needed by businesses now.

Generational skills gap
However, the Salesforce Index also reveals that younger respondents have the greatest confidence and ambition to learn new skills — over one-third of Gen Z is actively learning and training for skills needed over the next five years compared to12% of Baby Boomers.

The most important digital skills needed by businesses today
According to the Salesforce Index, skills in collaboration technology are viewed as the most important digital workplace skill for workers today and over the next five years. But despite respondents’ prowess with everyday collaboration technology like social media, only 25% rate themselves advanced in those collaboration technology skills needed specifically for the workplace.

Business has a critical role to play
Now more than ever, businesses have a responsibility to act to address the growing global skills gap. Salesforce is committed to investing in the future workforce through its diverse set of workforce development programs, including:

• Trailblazer Community, a global network of 15 million people across the Salesforce ecosystem who help each other learn new skills and succeed with Salesforce.
• Trailhead, Salesforce’s free online learning platform which has helped more than 3.9 million people skill up for the future of work.
• Pathfinder Training Program, a workforce development program that prepares individuals with the technical, business, and soft skills needed to pursue a career in the Salesforce ecosystem.
• Salesforce Military, which offers free online training classes and certification exams at no cost for active-duty military, veterans, and military spouses. Salesforce also connects participants with potential employers.
• Salesforce Talent Alliance, an initiative that connects Salesforce partner companies to job candidates trained on Salesforce through Trailhead and brings new talent into the fast-growing ecosystem.
• Trailblazer Connect, which helps people connect to mentorship and career opportunities through events and online resources.

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“Change is hard because change is human,” said Brian Solis, Vice President – Global Innovation Evangelist, Salesforce. “Now more than ever, we must empower people to become more adaptive, more open to collaboration, and more open to doing new things. Soft skills are increasingly in-demand and we can use technology to expedite meaningful change.”

Key insights from the research include:

Working from anywhere is the new norm, but more access to technology is needed
In a world where coming into the office as large teams is restricted and limited, companies and their employees have transformed the “traditional workplace” and have adapted to new working environments. The focus has shifted to digital-first engagements and experiences, while remote working has become commonplace across the globe. 60% of respondents expect working from home to become the new norm.

Technology is critical for companies to continue keeping employees safe and businesses running smoothly. Over one third of non-remote workers globally say they do not have the technology to effectively work from anywhere. Non-remote workers are those who’ve either never worked remotely or who’ve already returned to the workplace under special conditions.

Employees know they need to adapt, expect companies to prioritize support in reskilling
As new ways of working become the new norm for the near-term future, employee focus is now shifting to personal development. In fact, 65% of employees believe that workforce development must be a high priority for businesses, and 70% say technology should play a major role within it.

This year has highlighted that planning can be difficult. Many businesses and employees are experiencing economic hardship, and uncertainty persists around job security. For this reason, workers have a renewed focus on reskilling. Half of respondents (50%) say they are more interested in online learning/training since COVID-19. The value of new skills is also becoming more commonplace in the eyes of employees, with 95% of respondents saying adaptability and 93% saying collaboration will be important skills over the next six months.

Employee safety and well-being are paramount
The effects of multiple ongoing crises – health, financial, and social – are taking their toll on employees. They have concerns around access to jobs, access to healthcare, racial inequality and worries about the environment. Increasingly, people believe that businesses should help move the needle on critical societal issues. Sixty-one percent of respondents believe that businesses should make closing the gap on global inequalities a priority.

Technology has the potential to help employees stay healthy and keep an individual’s well-being top of mind. In the current pandemic, around four in five respondents (79%) believe that workplace safety should be a high priority for businesses.

Businesses have the power to be a platform for change
Societal issues like racial injustice, income inequality and climate change were at the forefront prior to the COVID-19 pandemic, and will continue to affect communities globally. However, as businesses get back on their feet, leaders are expected to do things differently to make long-term progress on these societal challenges. Sixty percent of respondents trust businesses to build a better future for younger generations, and are counting on them to do so, while half (52%) say it’s critical their employer gives back to the community. Value-driven businesses will be poised to not only survive, but thrive after the pandemic.

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Which challenges are daunting for small business leaders? How do SMBs use technology to meet customer expectations? Here are three small business statistics we found especially telling. Read the full Small & Medium Business Trends Report to find out more.

Women still have a harder time raising capital
The data shows women still have a harder time raising venture funds than men: 62% of women report that access to funding is one of the biggest obstacles they face (versus 57% of men). Female SMB leaders indicate accessing capital is their most prominent challenge, while male leaders say their leading challenge is hiring the right talent.

Business motivations change with age
Also of note: The top reason SMB leaders start a business is that they want to be their own boss (55%). However, the reasons for starting a business tend to align with age. Compared with baby Boomers and traditionalists, millennials and Gen Zers are more likely to start businesses so they can pursue an idea they’re passionate about, earn supplemental income, or escape a hostile work environment.

Artificial intelligence is increasingly popular
How do small businesses feel about artificial intelligence (AI)? Our research indicates that AI has truly become a competitive advantage for growing companies in 2019. Nearly half (46%) the SMB owners surveyed believe their businesses are ready to use AI. Perhaps the positive sentiment signifies these small businesses both see the benefits and are less daunted by the growing software trend.

Bottom line: If you’re looking to grow a business (or just trying to gather new data to unseat that new Jeopardy phenom), you’ve got to check out the Small & Medium Business Trends Report. Find out about the new technology trends sweeping the business world and see what factors help set your small business up for growth.

Article contributed by Laura Norman, Director of Marketing at Salesforce for SMB.

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“Consulting firms play a pivotal role in the Salesforce ecosystem, implementing Salesforce solutions that meet the needs of customers of all sizes, industries and geographies,” said John Somorjai, EVP of Corporate Development and Salesforce Ventures, Salesforce. “This new fund will foster the next-generation of SIs and supercharge the growth of the Salesforce ecosystem.”

Today, growing demand for Salesforce solutions is creating new opportunities for consulting partners to empower companies to transform their businesses by focusing on their customers. In fact, consulting partners are seeing their Salesforce practices grow more than 50% annually. However, this increased demand is also creating a need for new partners that can provide additional skilled capacity to deploy the full family of Salesforce offerings to customers.

The new $50 million SI Trailblazer Fund will provide the next generation of cloud consulting companies with the capital required to build and scale their Salesforce services capabilities for the future—and empower customers to transform their businesses with Salesforce. New SI Trailblazer Fund investments include:

• 7Summits: As a leading online community consulting partner focused on the social community space and the Salesforce Community Cloud, 7Summits will use this investment to further fund its growth plans.
• Arxxus: Arxxus is a leading provider of Salesforce professional services in Australia that will leverage this investment to further expand its services capacity in the mid-market sector and its expertise in public sector.
• ATG: ATG provides quote-to-cash (CPQ) advisory and implementation services, and will leverage the investment to continue providing CPQ and billing expertise, services, training and tools to leading Salesforce partners as they build their practices across North America, EMEA and APAC.

Launching in parallel with the SI Trailblazer Fund, the new SI Trailblazer Alliance Initiative will provide SI Trailblazer portfolio companies with access to a wide-range of concierge resources, training and tools including:

• Accelerated onboarding experience: With guided interactive training through Trailhead, priority access to boot camps and workshops and a Partner Onboarding Specialist, consulting partners can join the Salesforce Partner Program and get ramped up quickly.
• Marketing and sales mentorship: Portfolio consulting companies can learn marketing best-practices with courses delivered by Salesforce experts; utilize a Partner Marketing Specialist to build custom marketing plans; and access Marketing Development Funds (MDF).
• Implementation guidance: With mentoring from tenured partners and assistance in developing Salesforce solutions (including Fullforce and Lightning Bolt), portfolio companies are empowered to deliver successful implementations—creating thriving businesses.

“Growing customer demand for Salesforce has created a critical need for more Salesforce-trained consulting partners as part of the thriving ‘Salesforce Economy,’” said Tyler Prince, EVP of Worldwide Alliances and Go-to-Market Innovation, Salesforce. “The new SI Trailblazer Fund and SI Trailblazer Alliance Initiative will help fuel our consulting partner ecosystem and empower the next generation of high-growth cloud consultancies.”

The cloud represents an enormous opportunity for partners to transform every industry, create jobs and accelerate economies around the world. In fact, according to IDC, Salesforce and its ecosystem of customers and partners will drive more than $389 billion in new GDP impact and 1.9 million new jobs worldwide by 2020.

Coupled with Salesforce Trailhead—Salesforce’s free online learning platform—the new SI Trailblazer Fund and Alliance Initiative supports the thriving “Salesforce Economy” with an infusion of capital and resources to empower partners to drive customer success.

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